You Audit Finances and Legal Risks, but Why Not Your Communications?

making connections with audiences

Chances are, you know the value of various audits. Financial audits ensure your accounts and statements are correct and show financial stability and integrity. A compliance audit ensures legal obligations are met and risks minimized. Yet, there's a good chance you've never heard of a communication audit, and it can be one of the best … Continue reading You Audit Finances and Legal Risks, but Why Not Your Communications?

Three Big Communication Mistakes Nonprofits Make

An organization's success depends on strong relationships with each of the audiences needed to fulfill the mission. But strong relationships depend heavily on mutual understanding and clear communication. While there is so much focus these days on the tools of communication, such as social media, a more important issue is nonprofit messaging. Here are three … Continue reading Three Big Communication Mistakes Nonprofits Make

Public Relations Services You Need That Aren’t Media Relations

Most people think of public relations as getting your name in the New York Times, booking you on a podcast, or scoring a guest blog on an influential website. In other words, gaining "earned media" — free coverage versus a paid advertisement. Many nonprofits might look to PR to conduct a campaign to raise money … Continue reading Public Relations Services You Need That Aren’t Media Relations